Embedding payments into your platform can help you provide a great experience for your users. But it can also be a chance to create a new revenue stream by monetizing the payments activity on your platform. For platforms and marketplaces using Stripe Connect, Stripe offers the ability for you to monetize payments in a couple of different ways, depending on how you integrate:
Example economics of a card transaction with a revenue share
Note: These numbers are illustrative and you should reach out to learn more about different payments pricing considerations such as network cost variance, payment method variance, and international transactions.
Example economics of a card transaction where your platform sets payments pricing
Note: These numbers are illustrative and you should reach out to learn more about different payments pricing considerations such as network cost variance, payment method variance, and international transactions.
*It’s important to note that you could choose to charge your merchant more than 2.9% + $0.30 if you’d like to increase the margin you make on each payment. Or, you could choose to charge your merchant less if you’d like to make cheaper payments pricing a part of your competitive differentiation.
For platforms just starting out, we recommend Option 1 where Stripe collects processing fees. As your platform grows, expands globally, and is able to hire a full-time team dedicated to payments strategy and pricing, it may make sense to set payments pricing yourself (Option 2) as long as you understand the potential variance in your ongoing payments costs. Contact us if you’d like to talk about the best solution for your platform.
Is there any more info or guidance about how a platform can monetize payments?
Yes, check out our guide on monetizing payments for SaaS platforms and our best practices for launching and scaling platform payments report.
Does Stripe charge fees for platforms that use Connect to monetize payments?
If your platform chooses to let Stripe handle pricing for your users, there are no fees for your platform. (This includes platforms who went live before April 2024 on “Standard Connect”).
If your platform chooses to handle pricing for your users, Connect fees include $2 per monthly active account, and 0.25% + 25¢ for your platform. (This includes platforms who went live before April 2024 on “Express Connect” or “Custom Connect”).
stripe.com/connect/pricing has a full overview of this pricing information and fee details.