Impact of discounts and coupons on Monthly Recurring Revenue (MRR) in Billing
If you apply a coupon with a
forever duration, the discount will apply to your Monthly Recurring Revenue (MRR). If you apply a coupon with a finite duration (i.e.
repeating) to a subscription, your MRR is unaffected.
A 50% off coupon that has a duration of
forever will halve that subscription’s MRR.